
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Fanduel World Fantasy Football Championship Viral Videos
Project type
Viral Video and Experiential Campaign
This video series featuring Dan Marino and Joe Montana was developed to promote the Fanduel World Fantasy Football Championship in a fun and engaging storytelling vehicle.
Leaning on the famed rivalry between these two Hall of Fame quarterbacks, we established that the Fanduel Championship is where you can truly demonstrate your football dominance, but, as the tagline stated, "You gotta be a player."
To cap off the campaign, winners were welcomed to an expenses paid trip to San Diego where they were able to go through a mock NFL Combine along with Joe and Dan, catching passes and getting tips from two true football greats.





















